Delivering the Right Message at the Right Time to the Right Person via the Right Channel

Treating customers the way they would like to be treated is a secret weapon marketers can use to make sure the marketing is efficient and make the customer base a loyal one. At the end of the day customers value great experience, so marketers can use omnichannel marketing to reach the right customer at the right time on the right channel.

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Recent Articles 20 posts

Understanding Email Marketing Automation

Email marketing automation: just what is it and how can it help your business grow? Email marketing automation offers a number of advantages to your business–and can help with immense cost savings.  What is Email Marketing Automation? Email marketing automation, unlike a newsletter or individual email sent to a customer or client, allows you to […]

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Healthcare Marketing Trends to Watch in 2021

One of the rapidly evolving industries today is the healthcare sector. The policy change, industrial innovations, and information technology evolution lead to a new wave of changing trends uncertainty within the industry. This fact has prompted brands to engage their clients due to the constant change in priorities and tendencies for both patients and healthcare […]

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Using Marketing Automation for eCommerce to Build Solid Customer Relationships

Marketing automation for ecommerce sets your business up for success, and numbers don’t lie. Recent research shows that it can reduce your overall marketing overhead by 12.2 percent and boost your sales productivity by nearly 15 percent. More than that, companies that use it to nurture prospective customers see their lead generation increase by more […]

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How were Sports and Entertainment Marketing Affected by Covid-19?

2020 has been a strange year, to say the least. With the constant stress of Covid-19, some of our daily pleasures have had to change a little. That’s no different when it comes to sports and entertainment marketing. As we continue to adjust to new rules and regulations, how sports teams and fans interact may […]

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How to Automate Your Shopify Marketing

If you’re a business owner, you love having a hand in every aspect of your business, from daily operations to creating the product and other small tasks. However, those seemingly simple tasks quickly add up and become time-consuming. There’s also managing contact lists and sending out order update emails, and following up with customers to […]

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